IPW1 Brand Development
- Branding
- Brand Messaging
- Window and Wall Graphics
- Promotional Items
IPW1 is a leading independent printer based at Tower Bridge in London. With a dedicated team and excellence in service, they work with some of the largest restaurant chains, galleries and PR companies in the country, delivering top quality print and finishing.
We bonded over menus several years ago and have worked together ever since. So, we were delighted when they asked us to help develop their brand further with the specific request of ensuring it represented their full range of offering, stellar services and the great personalities within their team, whilst making a statement and creating a real business impact. Their brief was simple. To really express how they bring print projects to life, especially with their advanced use of colour. In general, the clients imagination is the only limit and IPW1 are 100% dedicated to deliver the highest standards in the industry.
“We want to create The Colourdome” the owner Peter said. We love a brief where our imaginations can run riot! And so, The Colourdome was born. We created a world where anything goes. The usual black and white objects in the universe, were blasted with colour – the penguin, the football, the domino, the snowman…all featured in a colourful calendar and demonstrating various finishings examples as a promotional piece.
As they recently moved address, we also created window displays that illustrate an astronaut floating in with a balloon in a land of rainbows, zebras and peacocks, to show that ‘colour has landed’ in their new location.
It’s all very eye-catching, gets the message across clearly and is a really flexible addition to their brand assets and is a bit of fun – which we felt was crucial to get across their down to earth, friendly and attentive personalities and approach within the team.
It’s such a pleasure to work with open minds, creative briefs and a fantastic team. Keep an eye out for the next window instalment…
