Brand Chocolate Packaging
- Creative packaging design
- Project management
- Brand strategy
Studio 28 Patisserie is the home of Naomi and her wonderful world of sweet treats. A boutique artisan chocolatier who creates works of edible art. After working on developing Naomi’s brand and website, we were asked to design and align all of the brand’s packaging to elevate the style and quality to be worthy of the high standard of the goodies inside.
We assessed all of the types and sizes of packaging so that we could align it all and make sure it was created efficiently. Working with a local printer we sourced packaging materials from sustainable sources and materials that have been fully carbon offset.
We wanted the design of the packaging to have a creative feel that was personal to Naomi as she puts her heart and soul into her creations. So we developed the beautiful splash effects she uses on her chocolates, and used a variety of these across the packaging. We created a colour palette to represent each flavour and chocolate type, and also created little illustrations for the boxes that included ‘fun’ elements inside such as lego men and Christmas robins.
We decided to also foil the logo in certain positions to give the packaging a sense of luxury.
The finished result really works as a set on the shelves and on the website and we feel they now represent the quality of the product.
